Finishing Touch Flawless™ Brings Salon and Spa Rituals into the Comfort and Safety of Home with Flawless Cleanse

Best-Selling Beauty Collection Raises the Bar with Latest Skincare Innovation

Wayne, NJ / February – Finishing Touch Flawless®, the Church & Dwight Co., Inc. (NYSE:CHD) beauty brand, is taking at-home beauty solutions to new heights with the launch of their newest skincare tool, Finishing Touch® Flawless Cleanse. Made with a 100% silicone head, this revolutionary cleansing device bring a spa-like facial treatment into the comfort and safety of your own the home.

This ultra-hygienic tool, with over 1,000 soft silicone fingers, transforms nightly and morning cleansing rituals into a daily indulgence. With 4 modes of sonic cleansing vibration and massage, Finishing Touch Flawless Cleanse allows users to customize their facial routine – from gentle to deep cleanse, and from massage to cleanse and massage. The device can be used with facial soaps or your favorite serums, anti-aging or anti-wrinkle creams to help bring out the appearance of radiantly clean and more youthful looking skin.

“Dermatologist approved, Flawless Cleanse is an all-in-one skincare solution,” said Hayley Parisi, Finishing Touch Flawless brand manager. “We want women to have tools that provide a daily spa-like experience in the comfort and safety of their home. This device is designed to clean as well as to help stimulate circulation and promote collagen production. Its 100% non-abrasive silicone fingers and sonic vibration help loosen and sweep away dirt, debris, oil and dead skin. And it is ergonomically designed to sit comfortably in the hand and allow a hands-off cleansing experience. Fully waterproof, it is perfect for inside or outside of the shower.

Finishing Touch Flawless Cleanse comes with its own recharging cradle and is available for $39.99 at www.FlawlessBeauty.com

About Church & Dwight Co., Inc.
Church & Dwight Co., Inc. manufactures and markets a wide range of personal care, household and specialty products, under the ARM & HAMMER™ brand name and other well-known trademarks.

About Finishing Touch Flawless
Finishing Touch Flawless was born in 2017 to provide beauty products that offer simple solutions to common, everyday beauty struggles. Finishing Touch Flawless has developed products and technologies that provide instant and painless solutions that combine beautifully feminine cosmetic designs with powerful engineering. Brand products have achieved high recognition and accolades from beauty editors and department stores such Cosmopolitan, Drug Store Retailers, Product of the Year, and more. Flawless hair removal products are the #1 selling products in the U.S. for 3 years running (A.C. Nielsen, Units Sold, All Channels, 52 weeks ending 2017, 2018, and 2019). Finishing Touch Flawless is dedicated to helping women look and feel their best by offering innovative devices that bring the Spa, Dermatologist office, or Salon safely into your home, with quality products at an affordable price.

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The Flawless® mission is to help women everywhere look and feel their best. We provide the best, innovative solutions for everyday beauty problems by making products that provide the Finishing Touch® needed to look and feel Flawless® every day.

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We've all experienced the "uh-oh" moment when you see a stray chin hair, notice a shadow over your lip, or spot the dreaded growth of a unibrow. The literal and figurative pain of waxing, shaving, lasering and layering of chemicals to fight this battle only lends in pain and embarrassment of these moments. Whether you're just entering the world of beauty, or a beauty veteran, these moments pop up consistently throughout our lives and effect the way we present ourselves throughout our day.

Finishing Touch® Flawless® knows all too well what it's like when you look in the mirror and what you see on the outside, affects how you feel on the inside.

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